SEM Expertise: With over 18 years of experience in Search Engine Marketing (SEM), I help brands maximize their online visibility, drive qualified traffic, and achieve sustainable growth through expertly executed SEO and PPC strategies.
SEM Expertise & Focus Areas
SEO Strategy & Technical Optimization
Comprehensive on-page, off-page, and technical SEO practices designed to drive sustainable organic growth. Skilled in conducting advanced SEO audits using SEMrush, Ahrefs, Moz Pro, Screaming Frog, and Google Search Console.
PPC Campaign Management & Growth Acceleration
Design and execution of high-performing paid campaigns across Google Ads, Bing Ads, and YouTube, with a strong focus on lead generation, customer acquisition, and ROI maximization.
Analytics Implementation & Performance Reporting
Advanced analytics setup using Google Analytics, Tag Manager, and Looker Studio, creating custom reporting dashboards that deliver actionable insights and support data-driven decision-making.
Conversion Rate Optimization (CRO) & UX Improvement
Execution of A/B testing frameworks, landing page audits, and UX analysis to optimize user journeys, improve engagement metrics, and maximize conversion rates.
Strategic Growth Planning & Digital Road mapping
Development of tailored growth strategies, market positioning plans, and campaign roadmaps aligned with business objectives, with a strong focus on scalability and sustainable performance.
Team Leadership & Cross-Functional Collaboration
Extensive experience leading digital teams, managing agency partnerships, and fostering collaboration between marketing, development, and business units to deliver cohesive, high-impact results.
Go-to-Market Strategies for Startups & Global Brands
Designing and executing comprehensive digital launch strategies for early-stage companies and established global brands, with a clear focus on market entry, user acquisition, and retention.
SEO & SEM Auditing for Performance Optimization
Conducting in-depth audits of existing SEO and paid media setups, identifying optimization opportunities, technical issues, and strategic pivots to enhance digital marketing performance across channels.
SEM Expertise at Your Disposal
Every business faces unique challenges. I provide customized solutions designed to overcome common digital marketing hurdles:
Sem Expertise in problem solving
Need a Scalable Growth Plan? I develop strategic roadmaps that align with your business objectives and deliver consistent results over time.
Struggling with Low Organic Traffic? I craft targeted SEO strategies that improve search engine rankings and increase your website’s authority.
Wasting Budget on Inefficient PPC Campaigns? I optimize your paid media campaigns to deliver better ROI through smarter targeting and conversion optimization.
Unclear Performance Metrics? I set up end-to-end tracking and detailed reporting to give you clear visibility into what’s working — and what’s not.
Weak Conversion Rates? I identify friction points across your digital funnels and recommend CRO tactics that drive measurable improvement.
Ready to Elevate Your Digital Strategy?
Turn your digital channels into growth engines, contact me today and let’s build
a tailored SEM plan for your success.