SEO, PPC & Analytics Services

Strong search visibility starts with a rock-solid foundation. Here's how I help businesses build one.

Core services

Six ways I can help

Sustainable, compounding growth — rather than short-term tactics.

SEO Strategy & Technical Optimization

Technical site audits, strategic keyword mapping and long-term organic growth for travel, e-commerce and consulting companies.

PPC Campaign Management

International Google Ads and Bing campaigns: keyword research, smart bidding, ad testing and audience segmentation.

Analytics & Performance Reporting

Google Tag Manager implementation, GA4 measurement strategy, tracking and Looker Studio dashboards you can trust.

Conversion Rate Optimization

A/B testing, user behavior analysis, landing page reviews and UX improvements.

Strategic Growth Planning

Growth roadmaps, go-to-market strategies and positioning plans aligned with your business objectives.

Team Leadership & Collaboration

Mentoring junior specialists, aligning marketing, development and product teams, and managing agency collaborations.

Want the experience behind these services? Read about my career and background, or get in touch to discuss your project.

Approach

My approach

I blend technical expertise, strategic thinking and measurable execution. Projects begin with a conversation about your goals and challenges.

Strategic

I connect search, performance marketing, analytics and technical implementation to your acquisition and commercial objectives.

Leadership

Experience building functions, establishing processes, leading specialists and mentoring teams across departments.

Consulting

I diagnose complex marketing problems, translate data into practical decisions and work directly with senior stakeholders.

Technical

Hands-on knowledge of search platforms, analytics, tracking, websites and technical SEO.

Industries

Where I've done the work

  • Travel & transportation
  • E-commerce
  • B2B & business services
  • Hospitality
  • Healthcare
  • Retail

Tools & platforms

What I use

  • Google Ads
  • Microsoft Advertising
  • GA4
  • Search Console
  • Tag Manager
  • Looker Studio
  • Screaming Frog
  • SEMrush
  • Ahrefs
  • Moz Pro

Ready to elevate your digital strategy?

Let's turn your digital channels into growth engines.

Contact me